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Advanced Social Media Workshop - Amideast


  • Amideast Lebanon Lebanon (map)

This workshop is designed to build attendees social media marketing skills. Topics include integrating different social media technologies into a marketing plan, creating social media marketing campaigns, and applying appropriate social media tools.

Who should attend?

  • Social media marketers
  • Communicators
  • Business owners
  • Enthusiasts who are keen on learning Facebook and Instagram advertising
  • Bloggers
  • Content marketers
  • Digital marketers
  • Advertisers
  • Any professionals desiring increased digital savvy.

By the end of this workshop, trainees will be able to:

  • Draw more traffic and generate visibility and awareness for a brand or product.
  • Use advanced social media communication principles and platforms
  • Identify potential social media metrics for a campaign by describing the three key areas of business that social media can impact.
  • Effectively implement Social Media strategies and tactics and creating marketing campaigns
  • Identify the four ways to motivate consumers by listing the three key benefits of storytelling when it comes to consumer engagement.
  • Attract a larger audience and communicating with influencers
  • Deploy the latest strategies to plan, execute, and assess a comprehensive and effective social media campaign for corporations, government agencies, or non-profit organizations.
  • Identify the four places you need to monitor for conversation about your brand and creating a list of KPIs for measurement based on your existing social media goals
  • Market a business through social media

Workshop Details:

Venue:        AMIDEAST Training Center

Schedule:   Tuesday, July 10 & Thursday, July 12 from 5:30 pm till 9:00 pm (2 evenings)

                   Saturday, July 14 from 9:00 am till 5:00 pm (1 full day)

Cost:          $300 (Includes training fees, materials, and refreshments)

For more information or registration, please contact Raya Kalash at +961-1-989901 ext. 132 or at rkalash@amideast.org