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Certified Digital Marketing Professional - Spring 18


  • Morgan International Lebanon S.A.L Beirut Central District Lazarieh Building, Bloc 01 - 7th Floor, 11-1945 Beirut, Lebanon Beirut Lebanon (map)

Who is this course for?

The Certified Digital Marketing Professional is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in this area. The program is suitable for professionals of all levels and disciplines, and will prepare attendees to take up a more specialist role within the overall marketing domain. This course benefits various levels of skill and experience, and will empower you to maximize the impact of your marketing through powerful digital tools.

Best for:
· Marketing Executives, Managers, Senior Management
· IT Managers
· Business owners

What can attendees expect?

Through dynamic lectures, case studies and small group discussions, attendees will be exposed to the latest methods, techniques and tools for improving your organization’s Digital Marketing and brand-building efforts.

What will attendees learn?

The Digital Marketing Institute’s panel of practitioner-lecturers has specifically structured the curriculum to focus on current trends and best practices in Digital Marketing. As well as creating innovative strategies, attendees will also learn how to leverage these strategies to gain competitive advantage for both your business and their career. Modules include: 

Module 1: Introduction to Digital Marketing
Module 2: Search Engine Marketing (SEO)
Module 3: Search Engine Marketing (PPC)
Module 4: Email Marketing
Module 5: Digital Display Advertising
Module 6: Social Media Marketing (Part 1)
Module 7: Social Media Marketing (Part 2)
Module 8: Mobile Marketing
Module 9: Analytics
Module 10: Strategy & Planning

  • When: February 28 - April 26, 2018
  • What Time: 18:00 - 21:00
  • Location: Beirut Central District

How is the program delivered?
We will be offering the course in a part time format. Attached is the Spring 2018 schedule. Followed with the Digital Marketing Institute’s dynamic online learning environment known as the class network.

If you are interested to know more, send me a message on hello@josephyaacoub.com to refer you